25th Birthday Tee

As part of Auntie Anne's 25th birthday the creative team was asked to design multiple birthday tee shirts for crew members to vote on as a new shirt to wear as part of their uniform starting the month of Auntie Anne's Birthday, February 2013. 

I hand-lettered a simple message, bassed on Auntie Anne's tag line "Pretzel Perfect". I used vintage type as inspiration and a tee made from supper soft material to help create a vintage feel.

My design was voted as the employee's (store & corporate) favorite, and can be seen in Auntie Anne's stores nationwide.